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Optical Illusions Reveal the 4 Biggest Investor Mistakes

Beyond Investment Illusions

Like illusions that can create a false sense of reality, short-term movements in the market can cause clients to make decisions that appear to protect their investments—but are actually detrimental to their portfolio's long-term performance. Help your clients see past common investment illusions while teaching them behaviors that can help them reach their long-term financial goals.


  • Why most important fundamentals of investing are counterintuitive
  • How impulsive decisions fueled by short-term market movements can damage long-term results
  • How investor behavior can affect investment returns far more than market performance

Replace Common “Illusions” About Investing With Reality

This client brochure uses optical illusions to illustrate common misconceptions about investing alongside the facts.

Next Steps

  1. Download the Beyond Investment Illusions client brochure  
  2. Contact your Hartford Funds Advisor Consultant about client event opportunities
  3. Want to learn how to apply these insights to your practice? Send us your email.