It’s about much more. It's about investors. It’s about guidance. It’s about relationships, confidence, and trust.
That’s why our approach is something we call human-centric investing. Human-centric investing seeks to understand the relationships between investors, their money, and their financial professionals—and then creates the products and financial management tools designed to serve those investors and their mindsets.
We believe that human-centric investing can create products and tools that not only strengthen bottom lines, but also strengthen client relationships by helping investors better realize their true life goals.
As of March 31, 2021, Hartford Funds’ investment advisory business had approximately $145.2 billion in discretionary and non-discretionary assets under management.
Our product line-up includes more than 50 mutual funds and ETFs in a variety of styles and asset classes. Our mutual funds (with the exception of certain fund of funds) are primarily sub-advised by Wellington Management Company LLP or Schroder Investment Management North America Inc., two institutional managers with comprehensive global investment capabilities.
Our strategic beta ETFs are designed to help address investors' evolving needs by leveraging a distinct risk-optimized approach, which identifies risks within each asset class and then deliberately and systematically re-allocates capital toward risks more likely to enhance return potential.
No matter the asset class or type of fund, Hartford Funds will always strive to meet or exceed traditional industry benchmarks, but through human-centric investing, we strive to also raise the bar on performance and make it mean more than numbers alone.
Because at Hartford Funds…
Our benchmark is the investor.
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