Today, almost everyone is online trying to learn, research, buy, or just be entertained. Yet many financial professionals are still in the process of building their digital presence. Now’s a great time to begin building yours. Why? Useful, relevant online content that’s promoted effectively attracts visitors—some of which can be converted into leads and ultimately clients. Plus, a strong digital presence can improve the online experience of your current clients, which can lead to better retention.

Learn how to:

• How to improve your digital presence in 5 areas: Website, Content, Social Networks, email marketing, and paid marketing
  
• What makes sense to do in-house vs. outsourcing
  
• Why creating content is critical to your digital presence (and how you can create it)