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Julie Genjac

Vice President and Managing Director
Applied Insights 

PDF Julie’s Full Bio   |   PDF Julie's Speaker Bio



With over 20 years in the business, Julie Genjac (Jen-Jack) believes financial professionals sit in the most difficult seat.

As a Certified Advanced Corporate Coach, she’s passionate about helping financial professionals and teams optimize their practice by enhancing their efficiency and effectiveness.

Julie regularly speaks to groups of financial professionals and clients, educating them about emerging trends and opportunities in financial services. She also co-hosts the Hartford Funds
Human-centric Investing Podcast, featuring thought leaders from inside and outside the industry.

When the “Queen of Efficiency” isn’t happily checking items off her to-do list, Julie enjoys boating in the beautiful Pacific Northwest with her husband, making home improvements using her many
power tools, and spending time with her niece and nephew. 


With over 20 years in the business, Julie believes financial professionals sit in the most difficult seat. As a registered corporate coach, she's passionate about helping financial professionals and teams optimize their practice. Julie’s passionate about educating financial professionals and their clients about emerging trends and opportunities in financial services. Julie is also the co-host of the Hartford Funds Human-centric Investing Podcast, which features conversations with thought leaders from inside and outside the financial services industry.  

When the self-proclaimed “Queen of Efficiency” isn’t happily checking items off her to-do list, Julie enjoys boating on the waters of the beautiful Pacific Northwest, making home improvements using one of her many power tools, or spending time with her niece and nephew.


Current Topics

Simple exercises designed to increase communication and innovation
Transfer wisdom, not just wealth
Help clients discover how their unique history with money can impact their financial decisions
Small tweaks in key areas can maximize your team's productivity
Provide clients with a road map of what older age may present, resources to help, and how to pay for it all.
For more than a decade, we’ve partnered with the MIT AgeLab to uncover what investors are thinking about lifestyle trends, who they trust, and the future of retirement—all of which influence their decision-making process. Our advisor consultants can provide coaching to help you deepen relationships with clients by applying AgeLab research and tools to your practice.


5 Things About Julie


When not traveling 35,000 feet up in the air, she unwinds closer to earth by boating on the beautiful waters of the Pacific Northwest.


The favorite tool of this DIY home improvement aficionado: the wet tile saw.


A self-proclaimed “water addict,” you’ll always find her with at least one (if not more) bottles in hand.


This Costco fanatic says she wanders the aisles searching for ingredients to cook meals with her husband, Nedim.


She’ll tell you every year that she’s a top contender for “Aunt of the Year.” Her young nephew and niece, Grayson and Emerson, bring her tremendous joy.

Human Centric Investing Podcast

listen on Apple Podcastslisten on Google Podcastslisten on Google Podcasts

Julie's Insights

Take My Advice: Prepare Now for the Passing of a Loved One
Nine questions to ask a loved one to help

Why Many Teams Struggle
How to plan effective team meetings, ensure you have the right people in the right roles, and boost motivation

Julie in the Media

Marketing: When You’ve Tried It All And Nothing Works!
InsuranceNewsNet, June 2022

Individualized: It Makes a Difference: Sorting through the filters of gender and generation
Life & Health Advisor Magazine, May 2022

20 Financial Advisor Marketing Tips
U.S. News & World Report, April 2022

Investors Say No to Gendered Advice, Marketing
ThinkAdvisor, January 2022

What Is a Financial Coach and How to Become One
U.S. News, January 2022

Gender's Role In Finance
Life & Health Advisor Magazine, January 2022

Contact your Hartford Funds advisor consultant or field specialist for Julie's availability.

Applied Insights Team Page


Julie L. Genjac is a registered representative of Hartford Funds Distributors, LLC.

Check the background of this firm/individual on FINRA's BrokerCheck.

The MIT AgeLab is not an affiliate or subsidiary of Hartford Funds.

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